Not my real name. And here's the honest part: I'm not an engineer.
I'm the BD guy who presents well, plans well, and does technical work anyway — with frameworks and AI.
Where my parts go
🔬 Semiconductor
I work in the semiconductor supply chain, on the equipment side: precision module assembly for the machines used in wafer fabrication and testing — the machines that make every chip in your phone. At that tier, "roughly correct" does not exist.
🏭 And beyond
The same module-assembly work supports production lines in tobacco, pharmaceutical and other regulated industries — places where a wrong number in a report costs real money.
If my insight survives at that tier,
it will survive your office.
What AI changed for me
Nobody taught me this. I'm not from the technical side — I present to customers, I plan, I do content and strategy. But with a framework and AI, I produce work from fields I never studied. That's the entire message of this site:
You don't need to be from the field.
You need a framework, and the nerve to use it.
And here's the real secret: there is no standard method.
High volume, high mix, OEM, tier-1 — the right way to price, report and negotiate depends on what YOUR business is. That's what I teach: diagnose first, then customize.
The Ah Hock rules
- Only publish what I've run on real work
- Real numbers — nothing invented
- No customer names, ever
- No jargon — mamak-table English only
- For office staff, never for programmers
Why the cartoon?
I still work in the industry. Who I am doesn't matter — what works does.
The guy in the blue polo is me. He's also you.
The Insider Letters
One real factory-office AI move per week, from Ah Hock's desk. Sign up and your first email brings the free 10-point Pre-Ship Checklist — straight out of the Flagship. First to know when new Modules drop. No spam, unsubscribe anytime.